Palomar Hotel's overall property and operation description Research Paper

Palomar Hotel's overall property and operation description - Research Paper Example The hotel offers free Yoga mats in all the rooms. The organization has onsite fitness centre which remains open 24*7 for the customers of the hotel. In their in-room spa services the hotel offers message treatments, body treatments and facial treatments. It shows the focus of the hotel towards the wellness of the customers. Unique services related with the pets of the customers are also unprecedented that Palomar offers. The hotel takes special care of the pets of the visiting customers (Bing and John 112-117). The hotel provides sophisticated luxury experiences to customers and also provides simple elegant services to them. The business purpose of this hotel is to provide an elegant, sophisticated experience to the customers and to offer unique services to them. With its large scale operation the organization manages large number of employees. The hotel has rich history and it was founded in 1981. State of the art facilities, different modern services and the geographic location of the hotel are the significant competitive advantages of Palomar. ADR of the hotel is $ 4.7 million. All the information given in the above section is significantly important for the customers because all those information will help them to identify the scale of operation of the hotel. It will make them aware about the different services that the hotel offers to its customers. The information related with different signature items of the hotel will inform the guests about the level of special offering to customers. Special offerings showcase the uniqueness of the hotel. The history of the hotel will create a brand image in the minds of the guests. It will create a sense of trust in among of the customers and they will be able to know the rich culture and back ground of the hotel. ADR is a metric which will indicate average realized room rental of the hotel to the customers. The full form of ADR is average daily rate.

Technical Marketing in Engineering Research Paper

Technical Marketing in Engineering - Research Paper Example An attractive field that makes a combination of science and engineering expertise with people’s skills is that of a sales engineer. A sales engineer is a person who is professionally trained to market and sell highly technical products and services. With the field of technical marketing in place, there is high demand for sales engineers with the description of abnormal increases in employment as stated by the U.S. Department of Labor. From the lists provided for the recent graduates for a position of technical marketing by several companies. Before every detail is put down, there is a question to deal with. What particular work do specialized advertisers perform? It is a good question to get everything started. Technical marketers sell products in that the product’s installation and optimal use needs great handle from experts. In addition, they give information about the firm’s products, help the future and probable customers with their technical problems. Make design plans for the proposed machinery layouts, give an estimation on the cost savings, give recommendations on the improved materials and machinery and lastly make suggestions on the training schedules provided for the employees (Nitto, 324). In answering these questions, this report gives an analytical review of information acquired from certain professionals as well as from literature. The following analysis gives an examination in the field’s employment outlook, the required and available skills and personal qualities, the career benefits, and the disadvantages and certain entry options. Regardless of the way that promoting and deals are utilized reciprocally, the specialized showcasing is included with more deal lives up to expectations.